As we’ve written about in prior posts, it’s possible under U.S. trademark law for distinctive visual element(s) to become a trademark, i.e., an identifier of source for a particular party’s goods or services.Continue Reading The Blue Turf of Boise State: On “Service” Dress and the Creation of Source Identification
color
Augusta National Blazes a Trail to Registration of its Iconic Green Jacket
Since April 1949, when legendary golfer Sam Snead took the top prize, the winner of the annual Masters Tournament has been awarded a green blazer with gold buttons on the front and sleeves.
Now, after more than 70 years of use, that color configuration as applied to a jacket—as shown in the mark image below—has become a federally-registered trademark.
Continue Reading Augusta National Blazes a Trail to Registration of its Iconic Green Jacket
Prince’s Estate Makes it Rain Purple on the USPTO
Paisley Park Enterprises, Inc., the music publishing company founded by the late artist Prince, recently obtained a federal trademark registration for the purple color shown below known as “Love Symbol #2” in the Pantone Matching System. The registration covers music, video, and motion picture-related recording goods in International Class 009.
Continue Reading Prince’s Estate Makes it Rain Purple on the USPTO